Strategic product intelligence

Create your winning edge by knowing what to build before your competitors do.

Predict trends 3-6 months ahead

Predictive trend intelligence for product strategy

  • Predictive market analysis using design expertise, digital analytics, performance data, supply chain metrics, and industry trends
  • Quarterly trend reports that capture relevant product, consumer, and market trends to help teams stay agile and aligned with evolving customer needs and competitive dynamics
  • Custom trend deep-dives offering targeted analyses focused on specific product categories, customer segments, or macro trends to support strategic decisions
  • Competitive intelligence on emerging styles, materials, pricing strategies, and consumer preferences to enable smarter business decisions
Build products customers actually want

Product development & assortment strategy

  • Assortment architecture to define what products are offered, how they are categorized, at what price points, and for which channels
  • Seasonal and long-range assortment roadmaps to help teams plan what to do, when, and why
  • Trade Show and Trend analysis helping companies stay ahead of consumer demand, discover innovations, evaluate competitors, and make informed decisions about product direction, assortment planning, and sourcing
  • Merchandising & buying frameworks for how you plan, source, allocate and manage products to drive sales, margins and customer satisfaction

Global sourcing & manufacturing

From idea to shelf: develop and source margin-rich products

Smart sourcing for competitive advantage

Global & domestic sourcing strategy

  • Product briefs and spec packages—outline strategic intent, design vision, and business requirements with technical specifications and production requirements ready for manufacturing process
  • Factory and vendor sourcing find the right partners—factories and vendors—to bring your product designs to life
  • Sourcing scorecard—audit existing vendors, benchmark new ones, and recommend actions to optimize cost, quality, lead times, and compliance—based on the company’s strategic goals
Maximize margins through direct sourcing

Factory-direct & container sourcing for E-commerce

  • Factory and vendor sourcing—to optimize Hero, high-volume, and high-margin SKUs, maximize sales and create a more resilient supply chain
  • Domestic container purchasing strategy—test and scale product offerings without taking on the complexity and risk of overseas sourcing
  • Diversify supply chain model—reduce dependency on a single factory, supplier, vendor, country, or transport method

Market execution & scale

Bring ideas to life – and to market.

Turn product ideas into sales results

Product lifecycle & go-to-market execution

  • Product lifecycle management connecting cross-functional teams to manage a product’s evolution from start to finish
  • Sales enablement tools helping teams translate product knowledge into compelling, conversion-focused conversations and materials
  • Product and customer performance analysis to understand what’s working, what’s underperforming, and who your most valuable customers are
  • Product-channel-customer alignment tailoring products to match how and where customers shop across different channels
Win with major retail buyers

Large retail buyer engagement & sell-in

  • Retail Buyer Readiness & Line Review Support helping manufacturers present to major retail buyers with confidence and strategic alignment to what large retailers look for in a partner, including product positioning and value proposition development
  • Product-Channel Strategy & Sales Enablement aligning a manufacturer’s product assortment and messaging with the right retail channels and customer expectations while developing compelling sales materials and presentation strategies

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